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Live Event Webcasting Focus at Streaming Forum 2013

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Streaming Forum 2013, the new cutting-edge event by the team behind Streaming Media Europe, will focus on the streaming media game-changers that will continue to drive our industry to new heights in the coming years, with a special emphasis on key hot spots. Here we take a closer look at the Live Event Webcasting track.

Once the realm of big broadcasters and producers, live event webcasts are now a crucial component of every vertical that uses online video—media & entertainment, corporate communications, education, and sport. Via case studies, panel discussions, and presentations, the Live Event Webcasting track at Streaming Forum offers a comprehensive look at the wide array of challenges and opportunities that face all webcasts, including interactivity, social media integration, brand identity, and signal acquisition:

  •  Viewer Interaction for Live Event Webcasting
  • Case Study: The Future of the Fashion Show – The Live Streaming Social Networking Experience
  • Successful Models for Webcasts and Webinars for Education and Training
  • Using Video to Strengthen Brand Identity and Corporate Culture
  • Learn the latest in corporate video technology and strategy, as well as gain insights into webcasting trends and best practices.
  • A Sporting Chance: Cellular Uplink and Sports Coverage

Read more about our Live Event Webcasting track here

 

About Streaming Forum 2013

Bird imageA new, cutting edge Conference for innovators, practitioners and decision makers (18-19 June in London)

      • 30 panel sessions, how-to sessions and presentations in 3 tracks
      • Case studies and success stories from Bayer Benelux, BBC, Channel 4, Google, HBO Europe, London Olympics, Major League Baseball, Manchester City FC, NHS, Royal College of Surgeons, Topshop, UBS and more
      • Sponsor Showcase, Party, Networking, and Streaming Media’s European Readers’ Choice Awards!

Read more about Streaming  Forum here

Register here

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Streaming Media European Readers’ Choice Awards – Finalists announced

RCA logoThe Finalists are announced for this year’s Streaming Media European Readers’ Choice Awards and it’s been a banner year for both established names and up-and-comers with over 12,000 votes.

Below is the list of finalists in the 16 categories — the top three vote-getters in each category, in alphabetical order. The winners will be announced at the Streaming Forum drinks reception in London on 18 June.

 

Analytics/QOS solution

  • Alcatel-Lucent
  • Five Cool
  • Seachange Intl

Best Live Webcast 2013

  • Groovy Gecko
  • Showcaster
  • Vualto

Best Streaming Innovation 2012

  • Haivision
  • Ustream
  • Wowza

Cloud Video Service

  • Haivision HyperStream Live Cloud Transcoding
  • Ustream
  • Xstream MediaMaker

Delivery Network

  • Broadpeak
  • CDN.net
  • StreamZilla

Media Asset Management

  • Planet Enterprises
  • Simplestream
  • StreamUK

Mobile Video app or solution

  • Kaltura
  • LiveU
  • Realnetworks

Music & Audio Delivery solution

  • Grooveshark
  • Soundcloud
  • Wavestreaming

Online Video Platform

  • Alcatel-Lucent
  • Haivision
  • Sorenson

Server hardware/software

  • Thomson Video Networks
  • Wowza
  • Xstream

Streaming Services Provider

  • Haivision HyperStream Concierge – Live Event Transcoding & Internet Streaming Services
  • Livestream
  • Vimond Streaming Services

Transcoding solution

  • Haivision
  • Sorenson
  • Thomson Video Networks

TV over IP solution

  • Alcatel-Lucent
  • Wowza
  • Xstream

Video Advertising platform

  • Accedo Broadband
  • Gorillabox
  • Videoplaza

Video Discovery Service

  • Gravity
  • Redbee Media
  • Think Analytics

Webcast platform

  • Telestream
  • Vimond
  • Workcast
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Meet our Streaming Forum Speaker: Ronen Artman

Ronen Artman, VP Marketing, LiveU web

Ronen Artman, VP Marketing, LiveU web

Cellular uplink technology has revolutionized live broadcasting and webcasting, allowing high-quality streams to be delivered from locations that were previously inaccessible or, at the very least, cost-prohibitive. LiveU’s Ronen Artman will talk about how cellular uplink has changed the game for sport coverage.

Tell us a little about you, your background and your current role.

I’m the Vice President of Marketing at LiveU.  I previously served as Head of Product Management and Israel General Manager for kikin, a NYC startup that improves access to information through contextual search technology. Prior to that, I was with AOL as the Vice President of Products and Marketing, leading teams that handled the company’s global messaging strategy. I also spent several years as S.E.A Multimedia Vice President for Products, managing key multimedia sports projects for large scale organizations such as the International Olympic Committee and the NBA.

What will you be talking about at Streaming Forum? Why have you chosen this subject?

I will be talking about cellular uplink technology and sports coverage, discussing the value that cellular-based video transmission brings to both large sporting events and lesser-known sports.

I’ve chosen this subject because LiveU has an extensive portfolio of sporting customers, ranging from professional football, basketball teams, major sports channels and audio visual services companies to local college teams. Our global broadcasting customers, such as NBC and the BBC, also use our technology for major sporting events. LiveU’s portable live video-over-cellular devices have been used to transmit live video from events, such as the London 2012 Olympics, Super Bowl, NBA, Formula 1 racing and World Cup in South Africa and are also increasingly being used to provide live coverage of collegiate games and races, especially in the US.

Name some key challenges faced by your clients, and tell us how you are overcoming them?

The key challenge facing our clients (broadcasting and online media) is the need to create more and more unique content in order to enhance the fan experience.

By using LiveU portable devices that bond together multiple 3G, 4G LTE, and other data connections (e.g. WiFi, Ethernet), our customers now have the ability to quickly transmit live video from anywhere at lower costs than traditional uplink solutions, as well as transmit on the move or inside structures without line-of-sight or cabling restrictions.  This has led to a variety of applications, such as sports news hits from the road, complete live press conferences, live interviews with players and never-before-possible live footage from inside locker rooms, golf courses, race tracks, and more.

Niche sports, which previously didn’t have the means to offer live broadcasts, also use LiveU systems to offer live coverage of regional competitions and races, such as downhill skiing and horse racing,

What do you see as major trends in streaming media?  

There comes a time in every truly innovative technology sector when the question changes from whether to use the technology to how to deploy it? The London 2012 Olympics and US Presidential Election really marked this point for cellular-bonded uplink technology with multiple units being used on the ground by the world’s media. It’s even proven itself as an effective transmission technology in the most extreme weather conditions, such as Hurricane Sandy. With this development and the ever-increasing demand for live video, broadcasters and online media professionals are looking for new ways for delivering non-stop live video coverage to their viewers. Content is king – and live video plays a central role.

There are now increasingly more options available for live news and event coverage using different devices. This can range from reporters covering rolling news stories in remote locations via their smartphones to news teams transmitting live video back to the studio using portable uplink devices or sending footage via their laptop outside a major event. As the products operate within a single ecosystem (unified management system), control rooms will be able to manage multiple video feeds simply and effectively from units operating in different locations. With the increased range of devices, continued technology advancements, and the expected rapid rollout of 4G LTE networks, cellular uplink technology is set to have an even greater role going forward in international news and event coverage.

 What do you enjoy the most about your job in this industry?

It’s exciting working for the company that invented cellular-based uplink technology.  It’s a true game-changer for broadcasters and online media alike, offering a highly cost-effective, portable and flexible solution for live video transmission anywhere, anytime.  We’re increasingly collaborating with leading satellite manufacturers as well, offering the best of both worlds for our joint customers.

It’s a very fast-paced technology with new solutions coming on the market all the time, such as our new Smart Grip device for smartphones, representing the next level in mobile newsgathering.

Ronen’s talk will be on Wednesday 19 June 2013 2:30 p.m. – 3:15 p.m:

 

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Meet our Streaming Forum Speaker: Simon Frusher

Simon Frusher TalkPoint smallSimon Frusher is a specialist in online video events – what this means and how to best ensure messaging is received and understood.  Here he talks about his panel session at Streaming Forum and his thoughts on the general trends in the industry.

 

Tell us a little about you, your background and your current role.

In 2010, I joined TalkPoint to run the EMEA operation in London, but I’ve been in the visual communication industry since 1989 and producing live webcasts for the last 16 years.

What will you be talking about at Streaming Forum? Why have you chosen this subject?

This year, I’m leading a great panel discussing corporate webcasting trends and how effective the medium is to an organisation’s culture and reputation. Since I’ve been in this business for over 20 years, I look forward to sharing my experiences and insight with the Streaming Media audience.

Name some key challenges faced by your clients, and tell us how you are overcoming them?

We have a wide-ranging client base across a number of sectors with different needs from locked-down security to taking a video feed from a CEO’s desktop. Our webcasting technology provides the ideal solution to suit our clients’ needs from fully-managed events through to self service options-the end game always being the same-quality and reliability.

What do you see as major trends in streaming media?  

Delivery to mobile devices and the move to self-service webcasting technology is definitely still on the rise, even though that’s been standard for TalkPoint for a few years now. More clients having a diversity of video acquisition end points is another major trend in streaming media.

What’s the do you enjoy the most about your job in this industry?

I enjoy providing the webcasting technology that enables our clients to reach audiences that they would have previously been unable to communicate with due to geographic location and the speed of delivering an impactful message.

 

Simon will be moderating the session  (Tuesday 18 June 2013 16.00-17.00). The rest of the panel consists of: 

Matthew Misik, Head of Audio Visual, The Royal College of Surgeons of England — UK
Peter Rugg, AV Consultant, UBS — UK
Nevil Bounds, Sales Director, Feltech — UK
Chris Lloyd, Technical Director, 27partners — UK
Kevin McLoughlin, Audio Visual Manager, One Wimpole Street, The Home of the Royal Society of Medicine and Chandos House – UK 

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Meet our Streaming Forum Speaker: Chris Dabbs

chris dabbs

Chris Dabbs, Group Account Director, Streaming Tank, UK

Chris Dabbs is the Chief Executive Office and Global Operations Director of the leading Live and On-Demand video streaming company Streaming Tank.  He was also voted as one of the world’s 10 most influential people in Streaming by Streaming Media Magazine. Here he talks a little bit about himself and his case study presentation at Streaming Forum 2013.

Tell us a little about you, your background and your current role. 

In 2003, I founded Creative Tank, a full service digital agency for agencies, along with my business partner, James Wilkinson.  In 2005, live streaming became a major new innovation within the agency, so Streaming Tank was formed as an offshoot.

Then in 2006, after several major live streaming successes, including The Who World Tour (featured on the front cover of Streaming Media Magazine in November 2006), live streaming became the main offering of the agency.

Streaming Tank and Creative Tank then flipped, with Streaming Tank becoming the major agency. Since then, Streaming Tank has been the driving force on some of the most challenging and interesting live streams ever undertaken. It is now a major partner with YouTube Live, Google+, Yahoo and Twitter, to name just a few.  It is also the streaming agency of choice with the majority of major agencies around the world, and the streaming company behind a large number of sectors, including music, fashion, and sport.

Its focus has always been on delivering what the client wants, not what technology is available.  The global player in creative live streaming.

What will you be talking about at Streaming Forum? Why have you chosen this subject? 

I’ll discuss how Top Shop teamed up with Streaming Tank, Google, Facebook, and Twitter to deliver a unique event, streamed to millions of new users. This will include how the pre-event promotion created a fan base, how the event happened—including the technologies that were deployed—and the results of the promotion.

Name some key challenges faced by your clients, and tell us how you are overcoming them? 

Reaching a viewer base in a crowded market is difficult, but social media is coming to the rescue.  The tools are available; the trick is how to use them correctly to build communities around an event and fix on trending.  This not only improves viewing figures but also brand retention.

What do you see as major trends in streaming media?  

Streaming to all platforms is now becoming easier, and the raise in financing of content is growing.  For example, last year 34% of WPP companies’ revenue was in  digital, with 30% of the media industry now investing in digital with a focus on streaming. However the largest move will be mobile, with a massive 4 billion views per month and tablets overtaking PC sales.

We’re also seeing general broadcast content is making a huge move.  Smart TV’s will soon be replaced by dumb TVs, as web-based televisions deliver content from multiple sources. This will enable a large range of content to be delivered to users, but as always, content is king.  The technology does not matter but the content does, and it is that content that users will interact with.

This is all linking with social media and second screening.  With 80% of tweets about what is currently happening live, this reflects directly over to streaming.  A 4% increase in tweets leads to a 1% increase in media ratings.

Increased opportunities for using streaming with social networks will enable brands and events to have a conversation with their audience and have their audience have a conversation with them.

Finally, the streaming business is not about what device people use—that is just the size of the screen.  Users want their content to be transferable to whatever device is appropriate for them at that time.

What’s the do you enjoy the most about your job in this industry?

Life is always fun, a challenge is better!

Chris’s case study presentation, The Future of  the Fashion Show – The  Live Streaming Social  Networking Experience, will be on Tuesday 18 June at 11.45 – 12.30.

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