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10 Downing Street Boosting Online Video Presence

Last week, the British Prime Minister’s Office launched Number10TV, a new video channel as part of its Number10.gov.uk website. They’re using Brightcove’s Flash player to deliver the clips; right now it’s mostly “feel-good” PR stuff from Gordon Brown’s office, but it sets the stage for the PM’s office to have a direct video line to citizens for more important announcements. 

Brightcove is just one of several internet TV platforms that will be represented at Streaming Media Europe in a session called, fittingly, “Comparing Internet TV Platforms.” In addition to Brightcove VP of International Partherships Raghav Gupta, Ooyala CEO Bismarck Lepe and BestTV Founder and VP of Business Development Oded Felled will debate and discuss what content owners should look for when selecting a platform to help them deliver their content. The session will be at 13:45 on Thursday, 16 October; to register, visit the Streaming Media Europe site, where the full programme will be announced next week.

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Call for speakers closed: Good news and bad news

After opening our call for speakers in mid-April, we’ve just closed the submissions period last week, and are really impressed with the amount and quality of submissions, suggestions and ideas received. Eric and I are going through all of them now, but at first glance, we’re really going to have a fantastic event — and that’s thanks mostly to all of you.

We received submissions from all of the countries in Europe (which may not be such a surprise), but also from as far away as Pakistan, Australia, and the United States, proving that our event in October is truly relevant to the global industry of streaming media and online video. The topics and papers proposed cover areas ranging from technology suppliers and components, to mobile-specific encoding and advertising streams, with content segments including sports, corporate, educational and UGC initiatives.

As these submissions clearly validate, streaming media really does now apply to any organisation’s overall digital media (online) strategy and vision, and most of the proposals are quick and specific to provide data points for the return of investment and how to approach this new channel of communicating with one’s shareholders, internal employees/colleagues, students, and other audiences.

So that’s all of the good news …!

On the other hand, the bad news is that this presents Eric and me with a pretty big challenge in having to sift through all of these fantastic ideas and try to slot them into our programme! We hope to have some of our ideas about how to do this firmed up over the coming weeks, but in the meantime, thanks again for all of your thoughts, ideas and submissions.

And finally, in case you haven’t seen it yet, before we got all of your input, we laid down our initial ideas which are reflected in our preliminary programme (pdf version here).

As always, let us know what you think!

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Streaming Media East Highlights and Recap

Last week’s Streaming Media East show in New York was by far the biggest show since our parent company, Information Today, purchased the Streaming Media property in 2002 — more than 3,500 attendees, 65 exhibitors, and more than two dozen conference sessions. Especially heartening was the number of visitors from outside the U.S., which bodes well for our Europe show coming up in October in London.

Not surprisingly, the hottest topics of discussion were high-definition video, user-generated video, and of course how to monetize any and all content. What stood out the most for me as I walked the floor and talked to attendees was just how many people were attending for the first time, coming in with a vague idea of what they were looking for and being blown away by the breadth and depth of the solutions being offered for delivering video online both to consumers and for enterprise communications. For a great example of just one of those “wow” moments, check out episode 16 of our Streaming Media podcasts, in which Jose Castillo and Tim Siglin speak with Steve Garfield about how he dazzled attendees by webcasting live from his mobile.

Of course, that points to one of the big differences between our U.S. shows and Streaming Media Europe, and one of the big differences between the U.S. market and the markets in the UK and Europe: Mobile traction stateside is nowhere near what it is in the UK and Europe, and so the Streaming Media Europe show will feature more sessions devoted specifically to mobile video, as well as a special Mobile Video Pavilion in the exhibit.

Clearly, though, awareness of and interest in online video solutions has reached critical mass, where we’re no longer simply preaching to the choir. Online video is accessible and affordable enough now that it’s finally appealing to potential users in every possible vertical and businesses of all types and sizes. This year’s Streaming Media Europe will be leaps and bounds beyond the last two years’, both in terms of size and scope.

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